As part of its Philippine expansion, Society Pass (SoPa), a Vietnamese loyalty points company, is acquiring four to five local e-commerce businesses in the next few months.
“Let’s say you go to Manila on a business trip. You can go to a restaurant in Manila and redeem the loyalty points you earned in a restaurant in Vietnam,” said SoPa founder, chairman, and CEO Dennis Nguyen, in a Dec. 9 press briefer. “The model of our business is to turn data into loyalty and revenues.”
The beta version of its loyalty app, for both iOS and Android, will roll out to Filipino customers and merchants before the end of the year.
SoPa has already hired a Philippine general manager and head of human resources, both of whom are based in Manila.